I am writing these short pieces while playing around with various blog/Facebook/Twitter settings. That's my excuse, and I'm sticking to it.
I heard a fascinating package on the radio this morning. It concerned communication in the modern world. Now, I listen almost exclusively to Radio Four - the Today programme, The World At One, and PM. Also Robert Elm's show on Radio London. These are the best of the BBC and they tell me everything I want to know. I do not watch television much, and really I don't read newspapers any more.
Several threads to link here ..... must concentrate .....
Ok. I think I've got it.
I love YouTube, I use it for all kinds of things. I don't upload any more, but I use links to it to illustrate things I discuss on the Internet. You can find virtually anything there. I also try to interact with people who have commented on videos in which I have an interest, but most of the time this is like shouting into a bucket. However, I have had meaningful conversations with a few people.
Moving on ..... when I was a freelance copywriter, I wrote a sales leaflet for a mobile phone company, aimed at West Africa. The company had realised that countries such as Nigeria had been too poor in the past to establish 'copper wires' telephone systems, and that they could easily go straight to cellphones at less investment cost. The company sold the boxes and masts that would support such a service, and Nigeria has a population of 173 million (did you get that?), most of whom would want to use a phone if they could get hold of one.
The interview in the package this morning which particularly interested me was with a young lady in Nigeria who was asked how she got her 'news of the world'. She said straight away that she got her view of the world from YouTube. Not a newspaper, not a radio or a television channel, or a text newsfeed to her mobile phone, but from YouTube videos.
Analyse this!
I really haven't decided what I think about that fact. It's a bit of a showstopper, isn't it?
The world is changing ..... many things that were ..... yeah, I know, shut up with the mock-LOTR quotes.
No, really, I'm dumbstruck.
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